book marketing

Avoid sagging middles and lackluster endings

How You Can Have a Riveting Book Without Sagging Middles and Lackluster Endings

The following is an excerpt from my book, The Plot Thickens: 21 Ways to Plot Your Novel. A link to buy can be found here. The second chapter addresses how to avoid sagging middles and lackluster endings.

The novel’s middle is vital in holding your reader’s attention.

How to avoid sagging middles and lackluster endings

It’s where the protagonist will encounter the bulk of his trials and tribulations, where her strength will be tested and flaws exposed. It’s where you torture your darlings and force them through life-changing events. It sets up the major crisis at the end of the book and paves the way for a satisfying conclusion.

The middle is also where the writer is most likely to give up. After the first few chapters, he realizes the big bite he’s bitten off. How can he hold the tension? How can he up the stakes and plunge the antagonist into deeper and deeper trouble? In other words, how can he paint his hero into a corner then realistically get him out?

Continue reading Avoid Sagging Middles and Lackluster Endings #AuthorToolboxBlogHop

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Why you should have an email list. An email list is an easy way to build relationships with and stay connected to your customers.

Today’s #ThrowbackThursday blog explains why you should have an email list.

Why you should have an email list. An email list is an easy way to build relationships with and stay connected to your customers.

An email list is an easy way to build relationships with and stay connected to your customers.

The letter “E” is for Email List, a tool every blogger should use. I’ll explain why you should have an email list and outline the simple steps to set one up.

Okay, a raise of hands—how many websites have you visited in the last 24 hours? How many had a pop-up requesting your name and email address? How many did you fill out?

If you’re like most blog visitors, you hate those annoying pop-ups. But guess what? They’re very effective in capturing and retaining loyal customers. Whatever your business,whenever a visitor to your site fills in those two little spaces, they’re inviting you into their mailbox. Amazon won’t share your buyer’s information with you. Social media outlets might be gone tomorrow, taking your followers with them. But once you’ve set up an email list, you own it. Your subscribers are an asset you’d be foolish not to use.

Continue reading Why You Should Have an EMail List #ThrowbackThursday

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Draft2Digital is a viable means of distributing your ebook

Draft to Digital #ThrowbackThursday

It’s #ThrowbackThursday. I’m dusting off a post I wrote in April, 2017 as part of the AtoZChallenge.

**Update notice—Draft2Digital now uploads to Amazon***

For today’s #AtoZChallenge, the letter “D” is for Draft2Digital.

#AtoZChallenge is a blogging challenge that takes place in April (except on Sundays). Participants blog every day around a theme of their choosing, in alphabetical order. Throughout the month of April, I’ll share tips, links, and insights I’ve learned in my writing career.

  Continue reading Draft2Digital #ThrowbackThursday

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